The Internet is in my opinion one of the greatest things ever invented. People rely on it everyday in order to conduct business, advertise, and sell good and services. It is for this reason, every legitimate business needs a website. Every business owner knows that they need a web presence even it is is just so people will know how to locate and contact them. As a result so many companies out there have made it so easy to set up a website using a point and click based system usually allows people to set up a website within a day or two.
Typically, companies that offer this type of service don't specialize in web design but have added this service for a small monthly fee. The problem with using a point and click site is that companies that offer these types of services usually restrict what level of control that you have in personalizing the site. This can be a problem because in my opinion the web sites don't look appealing and there will be thousand of other businesses out on the net that have the exact same website with different content. Many things determine whether or not a website is effective. Honestly, a company, business or organization, can place all the pertinent information on a site that was created with a point and click system, but they usually look cheap and generic. Unfortunately, customers can tell and are usually turned off and never take the time to see what goods or services the company has to offer. Please understand you get what you pay for, and don't lose business trying to save money.
I encourage you to spend money on your web presence. The truth of the matter is that web design costs money, but you need to look at it as an investment. If your company doesn't have a professional graphic designer or web developer, ask around, do a Google search to hire a professional graphic designer such as my wife Johanna Lewis, graphic artist for Perpetual Pixels, to create your web site. For some instances, depending on the complexity of the site, it might require the assistance of a web developer to write complex programming to interact with a backend database. If so, your site will cost more, but remember it is an investment.
My wife being a graphic designer talks to people all the time who want to settle for a generic point and click site. They don't want to make the investment in their business. She tells them the pros and cons of choosing a point and click system that usually has more cons, but they want to save money, disregard her words and settle for less. Sometimes they come back asking her to create them the site that she proposed. When this happens, individuals spend more money than they have too all because they didn't do it right the first time. I urge you. Please make an investment in your web presence. Spend money on your web site.
Robert G. Lewis http://faithforsuccess.com
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